Digital transformation is not just about implementing technology. It’s about changing behaviours and attitudes, and ultimately culture. It’s people who bring the benefit technology to life – a simple idea that is often overlooked in transformation initiatives.
The concept of loyalty has changed rather dramatically in recent years. It’s no longer about a bank’s ability to hold customer money, but about how easily the customer can move it around and conduct transactions. It’s these daily interactions that are the front lines of a new sense of loyalty.
Investors want seamless advice. But they are often conducting investment research on their own. Find out how co-browsing can turn their solo research efforts into collaborative and trust-building interaction with their advisor.
It’s time to align with customer values, not the bottom line. But transforming the customer experience is a huge commitment for a bank. How can we estimate the economic benefits of a satisfied customer?
The latest survey data indicate that video will play a major role in the future of banking, with two-thirds of banks currently pursuing video capabilities. Find out how the latest in video technology is improving customer interactions and what we can learn from early adopters.